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👋 Some artists announce albums months in advance. Others just casually plaster "Swag" across Times Square 24 hours before dropping their seventh studio album. Guess which category Justin Bieber falls into as he prepares to bless our ears?

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FEATURE

🚨 Justin Bieber is Back. New Album Deets

After four years of radio silence, Justin Bieber just broke the internet with surprise billboards dropping everywhere - Times Square, LA, f*cking Iceland - and it looks like we're getting a whole ass album called "Swag.”

Here's what went down:

Black-and-white billboards started popping up Thursday with Justin front and center, Hailey holding baby Jack Blues in the back, and a 20-track tracklist that's giving major dad vibes. We're talking songs called "Dadz Love" and "Go Baby" - man really said fatherhood changed everything 👶

The timing? Chef's kiss. Hollywood Reporter leaked that JB's dropping his seventh album Friday (July 11). That's less than 24 hours notice, which is exactly the kind of chaos we needed in 2025.

This hits different because:

• First album since becoming a dad

• Justice was his last LP in 2021 (spent two weeks at #1 btw)

• He's been teasing studio sessions for months

• All those cryptic IG posts finally make sense 📱

The billboards spell it out: "All I Can Take," "Go Baby," "Swag" - this isn't just music, it's a whole rebrand. From teen heartthrob to married dad dropping surprise albums like it's nothing.

Four years felt like forever, but if these tracks capture even half of what fatherhood did to this man's perspective, we're about to witness something special. The Biebs really said "surprise bitches" and we're here for it 🔥

SONG OF THE WEEK

📀 Justin Bieber’s “Ghost” | ⭐ 3.6/5

"Ghost" is the standout ballad from Justin's 2021 album, Justice. Here's what you need to know about this emotional masterpiece:

• Built around haunting piano melodies and subtle string arrangements

• Title reflects the lingering presence of someone who's no longer there

• Showcases Bieber's most vulnerable vocals since "Sorry" era

• Written about losing someone close, whether through death or distance

• "I miss you more than life" became the song's most quotable heartbreak line

• Peak position: #5 on Billboard Hot 100 (criminally underrated)

• Features minimal production that lets Justin's raw emotion shine through

On the Charts: "Ghost," "Peaches," and "Stay" carried Justice to #1, but "Ghost" deserved way more recognition for its emotional depth. The song proves Bieber's growth as an artist beyond just pop bangers.

What do you think? Leave your review right here.

MEME